Leading online lingerie store, Lingerie Diva launches independent brand
Lingerie Diva, a leading online retailer of premium lingerie, has leveraged its experience in the industry to launch its own independent brand that caters to the savvy shopper.


LENEXA, KS, May 15, 2010 /24-7PressRelease/ -- Lingerie Diva, a leading online retailer of premium lingerie, has leveraged its experience in the industry to launch its own independent brand that caters to the savvy shopper. Inspired by the latest color palletes and trends, the new Lingerie Diva brand includes new takes on classic babydolls and bustiers.

Primarily however, the new brand is leading with its high fashion, elegant corsets, several of which can be worn as both lingerie and outerwear.

Individual pieces, such as the "Duchess for a Day", and the "Asian Daisy" corsets, exemplify the direction the brand is going; traditional elegance, with a sassy, modern spin.

Megan Kirchner, the Lingerie Diva brand manager, stated: "Like many of the brands of lingerie we already carry, we really wanted to create the highest quality product for the greatest value. I think we outdid ourselves on this."

The new items, along with fifty other great brands, can be found on the Lingerie Diva website, at http://www.lingeriediva.com/lingerie-diva-brand

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Press Release Contact Information:

Jessie Fetterling
Virtual Inventories, Inc.
Marketing Representative
9801 Legler
Lenexa, Kansas
United States 66219
Voice: (913) 748-8044 Ext. 5324
Website: Visit Our Website